POSITION: Marketing Activation Intern (Fall)

DEPARTMENT: Marketing

REPORTS TO: Senior Director, Communications & Coordinator, Marketing Activation

STATUS: Internship, Unpaid

SUMMARY: This is an exciting opportunity for an individual interested in a career in Marketing. Intern will observe, learn and develop skills necessary to explore career opportunities within the chosen field. Individual may qualify for college credit if allowed by their college/university. This position is an unpaid internship.

LEARNING EXPERIENCE

Intern will learn and be exposed to:
• Inner workings of a major non-profit sports and event organization
• Development of plans for advertising, marketing communications, grass roots promotions, in-game entertainment, event management, game day activations and more
• Detailed and hands-on operations of a marketing department
• Creation of marketing strategies to increase overall brand awareness of the Orange Bowl Committee and its events
• Marketing research projects and creation of event scripts
• Execution of in-game promotions and entertainment
• Coordination of talent and on-stage promotions for the Capital One Orange Bowl Fan Fest
• Development and execution of community promotions and initiatives such as the Creative Art Contest (Grades K-12)
• Logistics associated with researching, ordering and managing inventory of promotional giveaway items
• Operation of mascot appearances; wear OBIE costume and participate in promotional activities as requested
• Participation in the coordination of Orange Bowl promotions such as:

Ø Orange Bowl Festival Events

Ø Capital One Orange Bowl

Ø Capital One Orange Bowl Fan Fest

Ø Capital One Orange Bowl Halftime Show

Ø Orange Bowl Basketball Classic

Ø Orange Bowl Kickoff Party

Ø Orange Bowl Coaches Luncheon

Ø Orange Bowl Cheer Championships

Ø Orange Bowl Creative Art Contest

Ø Orange Bowl 5K

Ø and more
• Other opportunities as available

PREREQUISITES
• Pursuing a degree and/or career in Marketing, Communications, Sport Management or other related fields
• Proficiency in MS Outlook, Word, Excel, PowerPoint, Photoshop and/or Illustrator
• Ability to lift a minimum of 20 pounds

Note:Preferred commitment of a minimum of 20 hours per week consistent with academic demands/schedule.

**NOTE: The OBC conducts background screening and drug testing as part of its hiring process**
The OBC is an Equal Opportunity Employer

Job Questions:

1. Are you a college athlete?

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