Assistant, Experience & Site Merchandising

Job ID: 24-04472 Job Title: Assistant, Experience & Site Merchandising
Location: Philadelphia, PA 19109
Duration: 16 months
Contract Type: W2 only
Pay Rate: $15.31/Hour

Skills:
Support eCommerce Experience & Site Merchandising efforts for our roster of stores, including:
Front-End Experience & Site Merchandising:

• Use sales data & fan insights to inform store merchandising (e.g., product placement, categorization).
• Deploy upsell & cross-sell tactics to increase average order value.
• Enable product discovery by leveraging evergreen categories (e.g., best sellers, new arrivals) and curated experiences (e.g., thematic collections, shopping guides).

Campaign & Promotion Strategy:

• Assist with the creation of promotional strategies around new music and merch releases.
• Support evergreen store campaigns around key moments (e.g., holidays, events, anniversaries).
• Use tried and tested eCommerce drivers (e.g., discounts, gift-with-purchase programs, free shipping) to incentivize sales.
• Leverage social commerce and 3rd party sales channels (e.g., Instagram Shopping, YouTube Merch Shelf, etc.) to meet customers where they are.

Customer Acquisition & Retention:

• Support lead generation & customer acquisition programs (e.g., early access, sweepstakes).
• Work with the Audience and Paid Media teams on segmentation, targeting (e.g., triggered email flows, retargeting) and customer journeys that deepen the fan-to-artist connection.
• Support retention and loyalty tactics (e.g., personalized product recommendations, rewards programs) to increase Customer Lifetime Value (CLV).

Performance Analysis & Optimization:

• Track, analyze & report performance to drive optimizations and inform planning & strategy.
• Create reports to provide to labels and rights owners.
• Gather customer feedback through social listening.

Education:

• Related college coursework preferred, but not required.