OUTLYR

Outlyr is a global leader in sport & entertainment, specializing in event production, corporate consulting and activation & experiences, partnering with global companies to create world-class events and meaningful programming.

No matter what we are creating, whether it's a large-scale event or an intimate brand experience, our approach is about being different. We strive to build strong relationships, create innovative experiences and ultimately, exceed all expectations. We not only want to lead the way in our industry, but we want to inspire others to stand out above the rest as well.

OVERVIEW | CONTENT CREATOR, SALES & NEW BUSINESS

The Content Creator - Sales, Marketing and Business Development position is responsible for creating and building content to support sales and marketing teams in pursuit of new business opportunities, RFP responses and materials for Outlyr owned and operated events.

The ideal candidate will have a strong background in content creation, a keen eye for detail, avid thirst for learning and implementing emerging technologies, and the ability to translate complex information into engaging and persuasive content.

The role will be based in Outlyr's Dallas office.

RESPONSIBILITIES + DUTIES

• Build strong relationships with the internal Outlyr team and gain an understanding of overall business and priorities
• Develop and design high-quality sales and marketing materials inclusive of presentations, case studies and proposals for new business RFP repsonses
• Collaborate with sales, marketing and business development teams to understand objectives of potential clients
• Tailor storytelling content with smart brevity to address specific requirements with best-in-class solutions
• Integrate research, data and insights to support the development content and materials, ensuring accuracy, consistency and alignment with Outlyr guidelines and value proposition
• Stay up-to-date with industry trends, best practices and emerging technologies (AI) to continuously improve the quality, effectiveness and efficiency of sales and marketing materials
• Support Outlyr events to create visually appealing sales materials for owned and operated events
• Support Outlyr events and team members, as needed

QUALIFICATIONS

• Significant experience with building and responding to RFPs
• Proven track record in content creation including 8+ years in events and partnership sales experience
• Excellent verbal, written communication (writing, editing & proofreading), and presentation skills
• Track record in translating complex information into clear and complelling content
• Strong project management skills, balancing multiple priorities with the ability to meet deadlines in a fast-paced environment
• Proficient in Microsoft PowerPoint and SportsDigita
• Significant knowledge or background in events and/or brand marketing, golf industry background a plus
• Strong problem solving and analytical skills

REQUIREMENTS

• Ability and flexibility for weekend/holiday work as needed
• Must be available to work full time in the Dallas Outlyr office
• Expectation of travel up to 25% for support of events, teammates and client engagement inclusive of weekends and holidays

ADDITIONAL INFORMATION

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Job Questions:

1. Outlyr's work is guided by five (5) core values including: Connection, Passion, Quality, Growth and Positivity. Which of these core value(s) most resonates with you and why?

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