Data Analyst, GBM - MPIE

Responsibilities

About Us
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
Global Business Marketing is looking for a Data Analyst to support the Marketing Partnerships & Industry Education (MPIE) team. You will be responsible for leading data and analytics for the TikTok Marketing Partners Program globally. This team develops and executes strategies to advance TikTok's products, value, and vision with the ecosystem of partners. You will be helping build an ecosystem that consists of our 3rd party marketing partners, brands, and other stakeholders. We are looking for a self-starter with excellent analytical skills who is ready to learn and take on new challenges as we continue to build strategic partnerships for TikTok for Business.

Responsibilities
- Work with leadership to establish team-wide KPIs and monitor partner performance
- Triage existing data sources and work with data engineers to enhance or build new data sets
- Conduct deep dive analyses to help the business understand key value drivers and growth opportunities as it relates to our partner ecosystem
- Maintain regular reporting, dashboards, and intelligence assets that are easy to understand, well socialized and intuitive
- Help drive the TikTok Marketing Partners Program's strategy through a data and analytical lens
- Work with cross functional business partners to enable data driven decision making
- Develop creative analyses and experiment with data to extract actionable ideas and insights that can drive the business forward
- Work cross functionally with Sales, Product, Partnerships, Marketing, and other internal teams to drive program success

Qualifications

Qualifications
Minimum Qualifications
- Bachelor's degree in math, statistics, data science, business analytics/management, engineering, computer science or other quantitative majors
- Minimum 4 years relevant experience in data analytics, management consulting, strategy, business development, data science, or finance/accounting at a tech company or fast-growing startup
- Proficiency in SQL, R or Python and knowledge of statistical modeling
- Expertise in BI visualization tools such as Tableau, Looker, Power BI

Preferred Qualifications
- Strong storytelling skills with the ability to translate data analysis into concise and actionable takeaways
- Strong understanding of the digital advertising industry and knowledge of the related partner ecosystem
- Ability to drive ideation, execution, and presentation of analytical projects from start to finish
- Ability to identify and solve complex problems
- Fast learner, highly entrepreneurial with a good sense of judgment and original thinking
- Comfortable working with tight deadlines and changing priorities
- Personable, collaborative and capable of building relationships cross-functionally
- Working professional proficiency in Mandarin language as the role will involve frequent engagement with stakeholders and teammates in this region

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2 .