Executive Director Of Marketing And Communications

Executive Director of Marketing and Communications

University of Tennessee, Knoxville

University of Tennessee Foundation, Inc.

The University of Tennessee Foundation, Inc (UTFI) invites applications and nominations to fill the position of Executive Director of Marketing and Communications for the University of Tennessee, Knoxville campus. Reporting to the Chief Marketing and Donor Experience Officer, the Executive Director of Marketing and Communications is responsible for strategically aligning marketing and communications efforts with Advancement priorities to ensure the division meets its fundraising and alumni engagement goals.

This role will engage with Advancement colleagues and the campus community at-large to connect with alumni of all demographics and inspire philanthropic supporters at all giving levels. The Executive Director serves as a member of the Division of Advancement's Senior Leadership team and oversees a team of twelve full time staff members dedicated to various facets of the UT Knoxville Advancement division's communications and marketing operation (including digital, creative, media production, and content development), as well as developing resources and direction for campus-wide academic colleges and units in communicating with donor and alumni audiences. Job responsibilities include, but are not limited to:

Management and Leadership: Lead and inspire a professional team in digital communications, creative design, and marketing focusing on alumni engagement, fundraising, and stewardship, while providing strategic direction toward division-wide goals. Regularly assess and prioritize team projects, offer strategic advice, help to minimize roadblocks, and foster connection to ensure success in meeting metrics. Sets and evaluates team goals and optimizes systems for efficiency. Collaborates strategically with the Advancement Senior Leadership team and colleagues across the division to advance the university.

Marketing and Communications: Ensure consistent messaging and brand across Advancement communications channels, driving alumni engagement, donor acquisition and retention, and broader exposure to the impact of philanthropy through both digital and in person efforts. Oversee the division-wide message strategy and content calendar, while developing strategic marketing and communications plans to reach key audiences. Utilize data driven strategies to continuously measure the effectiveness of marketing and communications efforts, making informed decisions about appropriate technology, channels, and audience segmentation. Provides resources, tools, templates, and training to the UT Knoxville campus on effective communication to alumni and donor audiences. Serves as a key strategic partner to UT Knoxville's Office of Communications and Marketing, as well as academic colleges and units.

Qualifications:

Required Education and Experience

The candidate who fills the Executive Director of Marketing and Communications position is required to have:

- Bachelor's degree in communications, marketing, journalism, public relations or related field

- 8+ years of experience in communications, marketing, or public relation

- 2+ years of supervisory/ management experience.

- Strong interpersonal and communication skill

Preferred Education and Experience

In addition to meeting the required qualifications, the preferred candidate will have:

- Master's Degree

- Higher education experience

- Fundraising communications experience

Application Process: Priority will be given to applications received on or before October 1, 2024 via our Taleo application system. Applications must include a completed candidate profile, cover letter, resume, and contact information for three professional references. References will not be contacted without explicit permission of the candidate.

When determining minimum qualifications, only information entered into the candidate profile can be considered. Please ensure your candidate profile is completed in its entirety as it relates to qualifying education/work experience.

Questions about the search may be directed to hr@utfi.org.

Target Start Date: October 2024

Benefits: Recognized as a Top Employer by Knoxville Top Workplaces in 2022 and 2023, the Foundation's greatest asset is our team. Foundation employees are eligible for a comprehensive suite of benefits that includes:

- Generous paid leave, accruing up to 24 days of vacation and 12 days of sick leave annually, plus 14 paid holidays and administrative closing day

- Flexible work arrangements, offering a hybrid schedule to most team member

- Education benefits for employees and their dependents at UT System campuse

- Retirement and deferred compensation plans, including 401(k), 403(b), etc.

- Comprehensive medical, dental, and vision insurance plan

- Employee discounts to attractions, services, and good

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The Foundation: The University of Tennessee Foundation, Inc. is a not-for-profit 501(c)3 organization that serves as the preferred channel for private contributions benefiting students and faculty within the UT System. With a vision of being one of the top-performing advancement organizations in higher education, UTFI is committed to enhancing the educational landscape across the University of Tennessee campuses.

Knoxville - The University of Tennessee, Knoxville, has been advancing knowledge and enriching lives since its founding in 1794. Tennessee's flagship public research university, UT Knoxville is a diverse community whose shared commitment to discovery, creativity, and education combines with a tradition of service and engagement to carry the Volunteer spirit throughout the state and around the world. UT's campus-home to more than 36,000 students and 9,000 faculty and staff members-is part of the vibrant city of Knoxville, located on the Tennessee River with the Great Smoky Mountains nearby.

The UT System: The University of Tennessee System is comprised of campuses at Knoxville, Chattanooga, Pulaski, Martin and the Health Science Center at Memphis; the Institute of Agriculture; and the Institute for Public Service.

The University of Tennessee Foundation, Inc. is an EEO/AA/Title VI/Title IX/Section 504/ADA/ADEA employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity, age, physical or mental disability, genetic information, veteran status, and parental status, or any other characteristic protected by federal or state law.