A company located in Carlsbad is seeking a highly skilled and motivated individual to join their team in India as a Digital Marketing Specialist. This person will manage the execution, monitoring, and optimization of digital marketing campaigns across a variety of platforms including Meta (Facebook/Instagram), LinkedIn, Google Ads, Microsoft Ads, and Adobe. The successful candidate will possess outstanding analytical abilities, a consistent track record of success in the channels listed above, and a deep understanding of marketing strategies. The team is looking for an outstanding communicator and someone who can participate and share ideas in brainstorming sessions. This is a contract-to-hire role, sitting in India.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

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Required Skills & Experience
- Bachelor's degree in Marketing, Business Administration, or a related field
- 3+ years experience in digital marketing with a focus on campaign management and optimization
- Technical expertise with Meta, LinkedIn, Google, Microsoft, and Adobe marketing platforms
- Proficient in using analytics tools (e.g., Google Analytics, PowerBI, Adobe Analytics) to measure campaign performance
- Excellent analytical skills that include interpreting data to derive actionable insights that enhance campaign performance
- Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and communicate sophisticated concepts to business partners, and bring creative ideas and problem solving skills
- Familiarity with SEO, SEM, content marketing, and social media marketing strategies
- Proficiency in project management methodologies and tools
- Experience in managing paid media budgets and optimizing campaigns for maximum return on investment

Nice to Have Skills & Experience
- Certifications

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.