Lead Generation Analyst
Austin, Texas
Summary
Imagine what you could do here. The people here at Apple don't just create products - they create the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry- leading environmental efforts. Join Apple, and help us leave the world better than we found it.
The ideal candidate will have a strong background in managing Pardot and a proven track record in contact management and lead demand generation. As a Lead Generation Analyst, you will be responsible for optimizing the Enterprise lead generation strategies, managing our Pardot instance, and ensuring effective contact management to drive high-quality leads and support our overall marketing goals.
This position is based on-site at our Apple campus in Austin, Texas.
Description
Pardot Management:
Administer and optimize Pardot to ensure efficient lead generation processes.
Create and manage marketing automation campaigns, including email campaigns, and lead nurturing workflows.
Monitor and analyze Pardot performance metrics, providing insights and recommendations for improvement.
Troubleshoot and resolve any issues related to Pardot and its integration with other systems.
Contact Management:
Oversee and manage contact database, ensuring data accuracy and segmentation.
Coordinate with sales and marketing teams to align on contact management and lead follow-up strategies.
Lead Generation:
Analyze lead generation performance and adjust flow to improve conversion rates and ROI.
Collaborate with the marketing team to create compelling content and campaigns that drive lead engagement.
Reporting & Analysis:
Generate and present regular reports on lead generation metrics, campaign performance, and Pardot analytics.
Use data-driven insights to inform decision-making and strategy adjustments.
Track and report on industry trends and best practices to continuously enhance lead generation efforts.
Imagine what you could do here. The people here at Apple don't just create products - they create the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry- leading environmental efforts. Join Apple, and help us leave the world better than we found it.
The ideal candidate will have a strong background in managing Pardot and a proven track record in contact management and lead demand generation. As a Lead Generation Analyst, you will be responsible for optimizing the Enterprise lead generation strategies, managing our Pardot instance, and ensuring effective contact management to drive high-quality leads and support our overall marketing goals.
This position is based on-site at our Apple campus in Austin, Texas.
Description
Pardot Management:
Administer and optimize Pardot to ensure efficient lead generation processes.
Create and manage marketing automation campaigns, including email campaigns, and lead nurturing workflows.
Monitor and analyze Pardot performance metrics, providing insights and recommendations for improvement.
Troubleshoot and resolve any issues related to Pardot and its integration with other systems.
Contact Management:
Oversee and manage contact database, ensuring data accuracy and segmentation.
Coordinate with sales and marketing teams to align on contact management and lead follow-up strategies.
Lead Generation:
Analyze lead generation performance and adjust flow to improve conversion rates and ROI.
Collaborate with the marketing team to create compelling content and campaigns that drive lead engagement.
Reporting & Analysis:
Generate and present regular reports on lead generation metrics, campaign performance, and Pardot analytics.
Use data-driven insights to inform decision-making and strategy adjustments.
Track and report on industry trends and best practices to continuously enhance lead generation efforts.
Created: 2024-09-05
Reference: 200564614
Country: United States
State: Texas
City: Austin
ZIP: 78749
About Apple
Founded in: 1976
Number of Employees: 154000
Website: https://www.apple.com/
Career site: https://www.apple.com/careers/us/
Wikipedia: https://en.wikipedia.org/wiki/Apple_Inc.
Instagram: https://www.instagram.com/apple/
LinkedIn: https://www.linkedin.com/company/apple