Description

There's never been a more exciting time to join United Airlines. We're on a path towards becoming the best airline in the history of aviation. Our shared purpose - Connecting People, Uniting the World - is about more than getting people from one place to another. It also means that as a global company that operates in hundreds of locations around the world with millions of customers and tens of thousands of employees, we have a unique responsibility to uplift and provide opportunities in the places where we work, live and fly, and we can only do that with a truly diverse and inclusive workforce. And we're growing - in the years ahead, we'll hire tens of thousands of people across every area of the airline. Our careers include a competitive benefits package aimed at keeping you happy, healthy and well-traveled. From employee-run "Business Resource Group" communities to world-class benefits like parental leave, 401k and privileges like space available travel, United is truly a one-of-a-kind place to work. Are you ready to travel the world?



Our Marketing and Loyalty team is the strategic force behind United's industry-leading brand and experience, supporting revenue growth by turning customers into lifelong United flyers. Our marketing communications, market research and brand teams drive travelers' familiarity and engagement with the United brand. Our product, design and service teams bring the signature United brand to life in our clubs and onboard our aircraft, ensuring a seamless, premier experience. And when customers choose United again and again, that's because the loyalty team has been hard at work crafting an award-winning program. Our loyalty team manages United MileagePlus®, building travel and lifestyle partnerships that customers can engage with every day, and works with our Star Alliance partners to ensure United can take you anywhere you want to go.

Key Responsibilities:

Manager, Digital Marketing Tools will be responsible for managing and overseeing various marketing tools across the digital marketing and content organization. Tools consist of but not limited to Personalization, CMS, DAM and other Project Management tools.

• Manage, assess and oversee various Marketing tools such as Salesforce, Bynder, Jira, CMS, etc.
• Own and drive the product roadmap and be responsible for the overall success of all the marketing tools
• Partner with various internal stakeholders such as designers, publishers, developer and marketing managers to learn about problems and opportunities to drive prioritization of new features and enhancements
• Enable the team to work autonomously against requirements and outcomes and enable internal stakeholders to easily understand and adopt new functionality
• Train internal stakeholders on the new marketing tools and work collaboratively across all departments

NOTE: This position provides a hybrid work arrangement including approximately 50% of the time working onsite at our Chicago office location.

Qualifications

United values diverse experiences, perspectives, and we encourage everyone who meets the minimum qualifications to apply. While having the "desired" qualifications make for a stronger candidate, we encourage applicants who may not feel they check ALL of those boxes! We are always looking for individuals who will bring something new to the table!

What's needed to succeed (Minimum Qualifications):

• Bachelor's degree in Marketing, Business, IT, or related field or equivalent experience
• 4+ years experience in Business Analytics and working with cross functional teams
• Knowledge of digital publishing, personalization and various marketing tools
• Strong analytical and presentation skills and data driven thinking
• Intellectual curiosity, desire to learn, ability to take initiative and enhance products
• Excellent verbal and written communication skills
• Ability to communicate effectively with multiple stakeholders
• Organized and detail oriented
• Advanced knowledge of content management systems, understanding different development frameworks
• Knowledge of various digital marketing tools like Salesforce, Jira, DAM, etc.
• Must be legally authorized to work in the United States for any employer without sponsorship

What will help you propel from the pack (Preferred Qualifications):

• Master's degree
• MBA
• 1 year of travel/airline experience

United Airlines is an equal opportunity employer. United Airlines recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status and other protected status as required by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions. Please contact JobAccommodations@united.com to request accommodation.