PR Campaign Specialist

New York, New York


Employer: Journey Further
Industry: Organic
Salary: Competitive
Job type: Full-Time

What you will do
  • Project manage creative and data led digital PR campaigns. Working closely with the core account team (PR associates and PR strategists) to support the delivery and execution
  • Execute data analysis, adhering to best practices, using tableau, flourish, and google workspace to create compelling and varied data visualisations, utilising multiple, complex data sources
  • Attend and lead team brainstorms to bring fresh thinking and recommendations
  • Book and manage the relevant resource and requirements with internal team members and external experts
  • Draft interesting and engaging survey questions; analysing the data and ensuring the strongest PR hooks are shared with the account team
  • Risk assess campaign ideas and flag any potential issues
  • Quality assurance check campaigns at multiple stages
Requirements
  • You have at least 3 years experience working in a digital PR, data analysis, project management or communications role
  • You have a strong understanding of what makes a great news story
  • You`re experienced at analysing data to create interesting stories
  • You have proven experience at working with creative departments and are fully competent at drafting briefs and running brainstorms
  • You have a good understanding of Digital PR and the modern media landscape
  • You`re familiar with a range of PR tactics such as product placement, data campaigns, creative content and reactive newsjacking
  • An understanding of how securing links can have positive impact on SEO is preferred but not essential
  • You`re constantly reading the news and enjoy staying on top of trends and breaking stories

Diversity & Inclusion

Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment.

We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else.

We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals.

If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.

Created: 2024-06-09
Reference: 4585808
Country: United States
State: New York
City: New York
ZIP: 10036


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