Intuit is a global technology platform that helps consumers and small businesses overcome their most important financial challenges. Serving more than 100 million customers worldwide with TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

Part of the Product Marketing team for Mailchimp, the Advanced GTM Team is seeking a seasoned individual contributor with strong strategic skills, seamless cross-functional partnerships and executive-level influence, inspiring data-driven customer empathy and a bent for speed in action and results. As a Principal Marketing Manager for advanced user features (such as AI, Marketing Automation, Advanced Reporting/Analytics, and Segmentation), you will partner closely with Product Management, Marketing, Sales, Customer Success, and others to lead go-to-market planning and execution for features within this portfolio.

We're looking for a forward-thinking self-starter who has experience translating customer insights into strong marketing plans, with a reputation as an influencer across departmental lines. You'll be challenged to think boldly, move fast, and have a big impact on our customers' lives, their livelihoods, and the Mailchimp brand trajectory. Diversity and inclusion isn't just something we do - it's part of who we are. Intuit's commitment to diversity and inclusion dates back to the early days of the company when we first declared our core values and mission, and today our Stronger Together value keeps this front and center in how we power prosperity around the world. When our workforce composition reflects our customers and communities, we believe we can develop deeper empathy, accelerating innovation to solve the biggest problems our customers face. Lean more about diversity initiatives .

Responsibilities

• Develop deep customer insights, product expertise and competitive intelligence to inform a segmentation strategy, develop winning product positioning, and influence the product roadmap to deliver on the biggest customer needs
• Own the business outcomes and communicate regular updates to leadership through ongoing forecasting, reporting and root cause analyses
• Partner closely with cross-functional teams spanning marketing, product, design, analytics, legal, strategy, sales and customer success
• Actively analyze data to generate insights and make informed decisions that drive business results
• Contribute to a high-performing culture by sharing go-to-market best practices that up-level the team's marketing craft