Product Growth Analyst

Product Growth Analyst

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Menlo Park, CA

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Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To apply, click "Apply to Job" online on this web page.

Product Growth Analyst Responsibilities

• Apply expertise in quantitative analysis, data mining, and data presentation to understand how users interact with consumer and business products.


• Identify opportunities most important for growth, to remove barriers for product adoption, retention, engagement, or monetization, and partner with growth-focused engineering teams to execute on projects to accelerate growth and adoption of Meta products.


• Understand funnels, ecosystems, user behaviors, and long-term trends in product adoption to identify opportunities for step-changes and angle changes in growth.


• Define and analyze metrics that inform success of products and allow Meta to monitor health of product adoption in markets.


• Lead product understanding process using data to identify opportunities to remove friction and accelerate growth and market adoption of products.


• Lead direct response communication efforts with users and potential users of Meta products.


• Choose best targeting, channel, and message to drive product adoption.

Minimum Qualifications

• Requires a Master's degree in Computer Science, Engineering, Information Systems, Analytics, Mathematics, Physics, Applied Sciences, or related field and 24 months of work experience in job offered or in a data analysis-related occupation. Requires 24 months of experience in the following:


• 1. Quantitative Analysis


• 2. Data Visualization


• 3. Dashboard Development


• 4. Data Analytics tools: R or Python


• 5. Querying data from the database using SQL.

For those who live in or expect to work from California if hired for this position, please click here for additional information.

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About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com .

$168,000/year to $180,400/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.