Product Marketing Manager - Senior (6-10 years)
Austin, Texas
Employer: ASK Staffing
Industry:
Salary: Competitive
Job type: Full-Time
Remote opportunity - Preferred work locations - Austin Alt: Richfield, Denver/Lone Tree
About the role:
The Sr. Manager, is responsible for the strategic planning, oversight, and management of key regulatory initiatives impact on participant communications, education, and experiences.
Develop overall approach, process, and project plan to manage the impacts across multiple provision workstreams. Manage the complexity of plan elections, staggered enactment years, and delivery channels.
Serve as marketing liaison at core and sub-team meetings, providing frequent initiative updates across marketing and leadership teams.
Understand participant experiences and communications to inform on impacts and opportunities with regulatory changes.
Work closely with business partners, legal, compliance, digital, B2C and B2B marketing, service communications, and production partners to implement communication plans by required regulatory enactment deadlines.
Lead discovery, messaging strategies, and rollout for new retirement plan features.
Oversee programming communications within technology platforms as needed.
Explore opportunities for efficiencies and scale.
Primary Marketing SME for SECURE Act and other regulatory issues.
What you are good at:
Running large projects with high levels of responsibility, working directly with our partners, and driving project schedules in a fast-paced, deadline-driven environment.
Ability to connect regulatory minutia with the big picture of our communications
Leading creative development and execution across all channels, managing production processes and quality control. Ensuring marketing risk management processes are in place.
Regularly communicating program progress and results to key stakeholders and partners.
Building relationships with an ability to influence and motivate people at all levels across a broad variety of job functions.
Self-leadership and working independently. Able to problem-solve and navigate ambiguity with ease.
Communicating clearly, authentically, and persuasively; able to captivate wide-ranging audiences through marketing presentations, effectively relaying information while also inspiring buy-in.
A positive demeanor, sense of humor, and the flexibility to operate in an environment with deadlines and changing demands
MUST HAVES:
Minimum 6 years of integrated B2C marketing communications experience
Experience in financial services or other highly regulated industry, specifically in retirement plan services and/or workplace benefits
Ability to shift from leading strategy to managing and communicating details of execution.
Innovative, big-picture problem solver who defines a compelling vision of the future, and develops breakthrough ideas, whether big or small, that support that vision.
Relentless curiosity never satisfied with the status quo, seeking, and implementing recommendations for continuous improvement.
Additional Requirements:
Proficient in MS PowerPoint and Excel; familiarity with Salesforce Marketing Cloud a plus
Bachelors degree in marketing, communications, or related field
About the role:
The Sr. Manager, is responsible for the strategic planning, oversight, and management of key regulatory initiatives impact on participant communications, education, and experiences.
Develop overall approach, process, and project plan to manage the impacts across multiple provision workstreams. Manage the complexity of plan elections, staggered enactment years, and delivery channels.
Serve as marketing liaison at core and sub-team meetings, providing frequent initiative updates across marketing and leadership teams.
Understand participant experiences and communications to inform on impacts and opportunities with regulatory changes.
Work closely with business partners, legal, compliance, digital, B2C and B2B marketing, service communications, and production partners to implement communication plans by required regulatory enactment deadlines.
Lead discovery, messaging strategies, and rollout for new retirement plan features.
Oversee programming communications within technology platforms as needed.
Explore opportunities for efficiencies and scale.
Primary Marketing SME for SECURE Act and other regulatory issues.
What you are good at:
Running large projects with high levels of responsibility, working directly with our partners, and driving project schedules in a fast-paced, deadline-driven environment.
Ability to connect regulatory minutia with the big picture of our communications
Leading creative development and execution across all channels, managing production processes and quality control. Ensuring marketing risk management processes are in place.
Regularly communicating program progress and results to key stakeholders and partners.
Building relationships with an ability to influence and motivate people at all levels across a broad variety of job functions.
Self-leadership and working independently. Able to problem-solve and navigate ambiguity with ease.
Communicating clearly, authentically, and persuasively; able to captivate wide-ranging audiences through marketing presentations, effectively relaying information while also inspiring buy-in.
A positive demeanor, sense of humor, and the flexibility to operate in an environment with deadlines and changing demands
MUST HAVES:
Minimum 6 years of integrated B2C marketing communications experience
Experience in financial services or other highly regulated industry, specifically in retirement plan services and/or workplace benefits
Ability to shift from leading strategy to managing and communicating details of execution.
Innovative, big-picture problem solver who defines a compelling vision of the future, and develops breakthrough ideas, whether big or small, that support that vision.
Relentless curiosity never satisfied with the status quo, seeking, and implementing recommendations for continuous improvement.
Additional Requirements:
Proficient in MS PowerPoint and Excel; familiarity with Salesforce Marketing Cloud a plus
Bachelors degree in marketing, communications, or related field
Created: 2024-05-04
Reference: 232103
Country: United States
State: Texas
City: Austin
ZIP: 78749
Similar jobs:
-
Principal Marketing Manager
Infosys Limited Digital in Richardson, Texas -
Submission for the position: Senior Manager - VBC Communication and Marketing - (Job Number: 24007355)
Baylor Scott & White Healthcare in Dallas, Texas -
Junior Account Manager, Partnership Marketing
AEG in Fort Worth, Texas -
RESIDENTIAL MARKETING MANAGER
Renewal by Andersen in Houston, Texas -
Manager, Marketing Campaigns
Empower Pharmacy in Houston, Texas -
Marketing Manager
McDonald's in San Antonio, Texas💸 $45000 - $50000 per year -
Project Manager Omnichannel Marketing
Insight Global in Katy, Texas -
Performance Marketing Manager (Retail & Paid Media)
Roku in Austin, Texas -
Marketing and Creative Process Tech Manager
JCPenney in Plano, Texas -
Product Marketing Manager, SMB Lead Ads Product
TikTok in Austin, Texas -
Marketing Manager
McDonald's in San Antonio, Texas💸 $45000 - $50000 per year -
Event Marketing Manager
BMC Software, Inc in Houston, Texas -
Global ABM Senior Marketing Manager
Meltwater in Austin, Texas💸 $129600 per year -
Marketing Manager
McDonald's in San Antonio, Texas💸 $45000 - $50000 per year -
PSS Life Cycle Marketing Manager
BCforward in Spring, Texas💸 $35 - $41 per hour -
Sr Manager Product Marketing HV GaN
Infineon Technologies in Dallas, Texas -
Marketing Manager
McDonald's in San Antonio, Texas💸 $45000 - $50000 per year -
Manager, Marketing Traffic Planner
JCPenney in Plano, Texas -
Marketing Manager
AdventHealth in Burleson, Texas -
Staff Content Marketing Manager
News Corp. Class A in Austin, Texas