Senior Marketing Copywriter

Tampa, Florida


Employer: Fisher Investments
Industry: Marketing
Salary: Competitive
Job type: Full-Time

Do you dream of a career in a dynamic, creative field? You are in luck. We are looking for a Senior Marketing Copywriter to join Fishtank, Fisher Investment's in-house creative agency!

The Opportunity:

As a Senior Marketing Copywriter at Fisher Investments, reporting to the Assistant Vice President, Global Marketing Content, you will help grow our business. You will write and edit compelling ads and branded content across digital, print, video, radio, internet, email and snail mail for U.S. and international audiences. You will collaborate with designers, creative agencies, media specialists and marketing strategists to develop compelling ad campaigns. You'll become a go-to for creative messaging, strategy and lead-generation ideas based on data-driven insights.

The Day-to-Day:

  • Write copy that inspires action and fits creative briefs for digital ads, email, physical mail, print ads, landing pages and digital UX
  • Oversee content marketing projects including whitepapers, landing pages, online calculators, digital experiences, ad campaigns, and more
  • Collaborate with US and international teams, designers and external creative agencies to develop fresh marketing materials and scale creative production across the globe
  • Edit own work and others' across variety of content types-short-form, long form, video, audio and UX-to help us continuously improve and adopt higher standards
  • Find and apply insights from marketing data, consumer research and leading marketing practices to your writing
  • Create a steady stream of proactive content ideas to find new avenues for success
  • Use your sharp attention to detail and deep understanding of grammar to improve copy and catch typos and errors before they walk out the door
  • Learn and live by the Fisher style guide to ensure all creative fits Fisher's messaging strategy and speaks to our prospective client's retirement and investing needs

Your Qualifications:

  • 5+ years' professional writing and editing experience in Marketing or Finance (ideally both!)
  • Have experience in marketing and writing for or working in Financial Services, ideally investing
  • Demonstrate strong understanding of financial services/investing concepts and vocabulary
  • Great attention to detail, analytical and creative
  • Comfortable multi-tasking and meeting deadlines
  • Like to work collaboratively across multiple teams
  • Familiar with marketing tools such as JIRA, Confluence, Figma, Bynder, and Generative AI
  • Experience managing other writers or outside agencies

Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:
  • 100% paid medical, dental and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays
  • Family Support programs including 8 week Paid Primary Caregiver Leave, fertility, family forming, and hormonal health assistance and back-up child, adult, and elder care
  • $10,000 fertility, hormonal health and family-forming benefit

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

Created: 2024-08-30
Reference: 2024-14603
Country: United States
State: Florida
City: Tampa
ZIP: 33637