Sr. Analyst, Digital Product Analytics

Akkodis is seeking a (Sr. Analyst, Digital Product Analytics) for a (Contract to hire) job with a client in (Atlanta, Ga Hybrid - 3-4 days a week on-site.). (Experience in Adobe Analytics and Adobe Target).

The rate may be negotiable based on experience, education, geographic location, and other factors.

Responsibilities/Requirements:

• In this position, you will work closely with a team of digital analysts and managers, to capture, review, and analyze web analytics, site usage, performance, customer behavior, and related metrics. You will identify opportunities for improvement in business outcomes (add to cart, conversion, revenue, adoption of digital tools, feature benefits, etc.).
• Work closely with the Product Management teams (Director of Product Management, Product Managers, Associate Product Managers, UX leads, etc.) to develop business cases and roadmaps, and eventual successful development and adoption of digital products.
• Responsible for delivering reports and insights, conducting ongoing analysis, and supporting strategic and business reviews with various stakeholders.
• Help establish measurement frameworks for new features, or customer segments. Work with the analytics, or with site operations, tech/Eng. to develop and implement data capture, tagging needs, set up A/B tests, etc.
• Help develop reports that assess the site/features performance and help the stakeholders in making strategic decisions.
• Help generate and test ideas and help with the coordination & implementation of A/B tests on the website, working with different teams (Merchandising, Product, UX, Marketing, Operations, etc.)
• Help teams understand trends, and ensure relevant and consistent KPIs are reported across the functions, while ensuring the integrity and accuracy of data, via continued monitoring and assessment of platform tags & tracking
• Help manage analytics implementation projects by building timelines, communicating updates to partners, and ensuring timely delivery.

Must Haves:

1. Experience working with business and analytics stakeholders to define problems, structure analyses, communicate progress, and present final findings.
2. Hands-on experience with Adobe Analytics and Adobe Target including building automated reports.
3. Experience designing, setting up, measuring, reporting, and analyzing A/B tests.
4. Experienced in conducting site analytics, identifying gaps/opportunities, and using advanced techniques like clustering and regression with tools like Python/R.
5. Excellent communication skills, particularly in stakeholder management and presenting analytics in a compelling narrative.

Desired Qualifications:

• Bachelor's degree in marketing, statistics, economics, or quantitative discipline
• 2 (4+ preferred) years' experience in online/e-commerce analytics
• Experience with web analytics tools like Adobe Analytics and/or Google Analytics
• Experience with A/B testing tools (Adobe Test/Target) Optimizely
• Fluency in SQL, Python, or scripting languages to d drive analysis with large data sets.
• Knowledge of statistics, and experience of using statistical methods to analyze data.
• Strong communication skills needed, with the ability to work cross-functionally.
• Collaborative, self-starter, with a sense of urgency, and accountability to deliver results.

If you are interested in this role, then please click APPLY NOW. For other opportunities available at Akkodis, or any questions, feel free to contact me at (610 206 0982) or (reena.dhoundiyal@akkodisgroup.com).

Pay Details: $60.00 to $65.00 per hour

Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable.

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.akkodis.com/en/us/candidate-privacy-policy

The Company will consider qualified applicants with arrest and conviction records subject to federal contractor requirements and/or security clearance requirements.