NIL Director

Athens, Georgia


Employer: University of Georgia
Industry: Athletics-NIL
Salary: Competitive
Job type: Full-Time

Posting Details

Posting Details

Posting Number S12011P

Working Title NIL Director

Department Athletics-NIL

About the University of Georgia

Since our founding in 1785, the University of Georgia has operated as Georgia's oldest, most comprehensive, and most diversified institution of higher education (https://www.uga.edu/). The proof is in our more than 235 years of academic and professional achievements and our continual commitment to higher education. UGA is currently ranked among the top 20 public universities in U.S. News & World Report. The University's main campus is located in Athens, approximately 65 miles northeast of Atlanta, with extended campuses in Atlanta, Griffin, Gwinnett, and Tifton. UGA employs approximately 3,000 faculty and more than 7,700 full-time staff. The University's enrollment exceeds 40,000 students including over 30,000 undergraduates and over 10,000 graduate and professional students. Academic programs reside in 18 schools and colleges, as well as a medical partnership with Augusta University housed on the UGA Health Sciences Campus in Athens.

About the College/Unit/Department

College/Unit/Department website

Posting Type External

Retirement Plan TRS or ORP

Employment Type Employee

Benefits Eligibility Benefits Eligible

Full/Part time Full Time

Work Schedule

Additional Schedule Information

Ability to work nontraditional work hours to include some nights and weekends. Ability to drive.

Advertised Salary Commensurate with experience

Posting Date 04/30/2024

Open until filled No

Closing Date 05/07/2024

Proposed Starting Date 05/13/2024

Special Instructions to Applicants

Location of Vacancy Athens Area

EEO Policy Statement

The University of Georgia is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, ethnicity, age, genetic information, disability, gender identity, sexual orientation or protected veteran status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR (hrweb@uga.edu).



Position Information

Classification Title Student Services Professional

FLSA Exempt

FTE 1.00

Minimum Qualifications

Requires at least a baccalaureate degree in the field. Please contact your Human Resources office for an evaluation of education/experience in lieu of the required minimum qualifications.

Preferred Qualifications

Background in law or related NIL experience.

Position Summary

The NIL Director is responsible for advancing the Name, Image, Likeness (NIL) program for student-athletes through marketing and activation efforts to ensure university athletes, coaches, staff, and external stakeholders have the tools and resources necessary to maximize opportunities. This includes ensuring all student-athletes have access to up-to-date information regarding prospective brand relationships and interactions. This role is also responsible for management of new athlete partnership opportunities with local, regional, and national brands, in alignment with the institution's adherence to Southeastern Conference and NCAA regulations. This position will also serve as a delegate for the Director of Athletics in areas of identified critical needs and on special projects.

Knowledge, Skills, Abilities and/or Competencies
  • Strong interpersonal and communication skills, both verbally and in writing.
  • Ability to work effectively with a wide range of constituencies in a diverse community.
  • Organized, detailed oriented, and a self-starter.
  • Working knowledge of NCAA rules and compliance practices.
  • Possess high ethical standards and display integrity at all times.


Physical Demands

Stand; walk; use hands and reach with hands and arms. The employee will lift and/or move up to 25 pounds. Specific vision abilities include close and distance vision, and peripheral vision. Driving as needed to perform job duties.

Is driving a responsibility of this position? Yes

Is this a Position of Trust? Yes

Does this position have operation, access, or control of financial resources? No

Does this position require a P-Card? No

Is having a P-Card an essential function of this position? No

Does this position have direct interaction or care of children under the age of 18 or direct patient care? Yes

Does this position have Security Access (e.g., public safety, IT security, personnel records, patient records, or access to chemicals and medications) No

Credit and P-Card policy

Be advised a credit check will be required for all positions with financial responsibilities. For additional information about the credit check criteria, visit the UGA Credit Background Check website.

Background Investigation Policy

Offers of employment are contingent upon completion of a background investigation including, a criminal background check demonstrating your eligibility for employment with the University of Georgia; confirmation of the credentials and employment history reflected in your application materials (including reference checks) as they relate to the job-based requirements of the position applied for; and, if applicable, a satisfactory credit check. You may also be subject to a pre-employment drug test for positions with high-risk responsibilities, if applicable. Please visit the UGA Background Check website.



Duties/Responsibilities

Duties/Responsibilities
  • Identify specific name, image, and likeness(NIL) opportunities for student-athletes by proactively reaching out to local business and supporters.
  • Facilitate NIL deals between student-athletes and third- parties (including but not limited to, collectives, corporate partners, donors, and other brands).
  • Along with the Assistant AD for NIL, provide the Georgia Bulldog Club with opportunities, ideas, and facilitation of donor strategies and engagement for NIL including but not limited to communications, stewardship and events.
  • Maintain accurate records on all existing and prospective brand relationships and interactions.
  • Stay updated on the latest NIL trends and best practices, including legislative advancements, NCAA compliance regulations, and vendor landscape evolutions.
  • Research and benchmark collegiate NIL industry and stay current with relevant market trends and conditions.
  • Maintain highest level of confidentiality, both within organization, applicable university, and other external entities.
  • Collaborate on NIL initiatives and cross-department functions with other UGAAA entities including Creative Services, student-athlete development, DEI, social media and Compliance.


Percentage of time 75
Duties/Responsibilities
  • Support the Office of the Athletic Director by solving internal operation concerns, accommodating constituents, assisting with oversight of gameday operations.
  • Assist with other special projects as assigned by the Athletic Director or members of the Executive team.


Percentage of time 20
Duties/Responsibilities

Other duties as assigned.

Percentage of time 5


Contact Information

Recruitment Contact

Contact Details

For questions concerning this position or recruitment progression, please refer to the Recruitment Contact listed below.

Recruitment Contact Name Wendy Gilfedder

Recruitment Contact Email wgilfedder@uga.edu

Recruitment Contact Phone



Posting Specific Questions

Required fields are indicated with an asterisk (*). Applicant Documents Required Documents
  1. Resume/CV
Optional Documents
  1. Cover Letter

Created: 2024-05-08
Reference: S12011P
Country: United States
State: Georgia
City: Athens
ZIP: 30622