Digital Media Coordinator| XL Center

Hartford, Connecticut

Employer: AEG
Industry: Web/Creative Services
Salary: $20.19 - $23.08 per hour
Job type: Full-Time
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Overview

Responsible for the marketing of venue events for the XL Center and the Pratt & Whitney Stadium at Rentschler Field.

This role will pay $20.19 - $23.08/ hour

For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays)

This position will remain open until November 30, 2024

Responsibilities
  • Create content, maintain, and build social media followings on Facebook, Twitter, Instagram, and TikTok for XL Center and Pratt & Whitney Stadium
  • Develop engaging email marketing campaigns, including promotional emails, presales, database communication, and database maintenance for XL Center and Pratt & Whitney Stadium
  • Update and maintain the XL Center and Pratt & Whitney websites
  • Research and implement grassroots, third party, and digital marketing strategies and initiatives
  • Work with marketing department in the development and design of event collateral and marketing materials
  • Assist with event planning and execution
  • Prepare quarterly analyses of website, social media platforms, and email database to capitalize on new/existing revenue opportunities
  • Work with media partners on trade opportunities for family shows and events
  • Work with Group Sales, Food & Beverage, Box Office, Sponsorship Sales, Hartford Wolf Pack Marketing, and other departments on implementation of marketing campaigns and fulfillments
  • Communicate and maintain relationships with media partners, promoters, and agencies
  • Assist in the tracking and completion of all OVG reporting and case studies as well as attend all OVG conference calls
  • Identify the latest trends and technologies in our industry
  • Other duties as assigned by supervisor

Qualifications
  • Bachelor's Degree in Marketing, Sports/Business Management, or a closely related field preferred
  • Minimum of 1-year marketing experience, preferably in sport and/or entertainment marketing
  • Strong analytical skills and data-driven thinking
  • Knowledge of interactive and digital media (including but not limited to website maintenance, online advertising, social media, and email marketing)
  • Experience in graphic design in Adobe Creative Suite
  • Experience in videography, preferred but not required
  • Excellent technology, communication, organizational skills
  • Excellent written and oral communications skills are a must
  • Professional demeanor and energetic personality
  • Ability to work a flexible schedule including nights, weekends and select holidays, in addition to traditional business hours, is required
  • Ability to be on your feet for multiple hours and lift 10+ pounds
Created: 2024-10-05
Reference: gMbcy4Gsu5YU
Country: United States
State: Connecticut
City: Hartford
ZIP: 06106

About AEG

Founded in: 1994
Number of Employees: 28000

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