GLO - Information Specialist IV (Social Media Specialist)

Austin, Texas


Employer: CAPPS
Industry: Arts, Design, Entertainment, Sports, and Media
Salary: Competitive
Job type: Full-Time

Job Description

The Texas General Land Office primarily serves the schoolchildren, veterans, and the environment of Texas. The agency does so by preserving our history, maximizing state revenue through innovative administration, and through the prudent stewardship of state lands and natural resources. This position is with our Office of Communications area of the agency.

Performs highly advanced (senior-level) informational and communications work. Work involves overseeing the research, writing, editing, and production of content and materials for release to various communications media (news, print, digital, and/or social media) and for use by the agency, the public, and other agencies. May supervise the work of others. Works under minimal supervision, with extensive latitude for the use of initiative and independent judgment.

Military Crosswalk information can be accessed at:

Military Crosswalk for Occupational Category - Information and Communication (texas.gov)

In order to receive Veteran's preference, a copy of the DD #214 is required at the time of interview.

Benefits:

  • Free Parking
  • Defined Retirement Benefit Plan
  • Optional 401(k) and 457 accounts
  • Medical Insurance - State pays 100% of the health plan premium for eligible full-time employees and 50% of the premium for their eligible dependents. State pays 50% of the eligible part-time employee's premium and 25% for eligible dependents.
  • Optional Benefits such as dental, vision, and life insurance
  • Minimum of 96+ Hours of Annual Leave a year Annual leave increases with length of service.
  • Telework policy


Essential Job Elements:

  • Prepares and implements agency social media posts and overall strategy on various platforms.
  • Creates, analyzes and distributes reports to communications team on social media activity for its effectiveness.
  • Prepares and distributes agency publications, informational releases, and educational scripts.
  • Researches sources and ensures the completeness and accuracy of printed and online materials.
  • Coordinates the illustrative, photographic, or audiovisual content of agency press material online.
  • Plans and executes public information programs, conferences, seminars, workshops, and public hearings.
  • Consults with and advises agency leaders and staff about public information options and programs.
  • Aides in production of press conferences and/or agency meetings.
  • Identifies opportunities to engage outside audiences in order to stimulate interest in various agency programs.
  • Monitors online activity across departments and geographical areas to ensure anyone using the agency's online tools are following established guidelines and best-practice rules.




Qualifications:

Minimum Qualifications:

Graduation from an accredited four-year college or university with major coursework in journalism, public relations, advertising, communications, or a related field. Experience and education may be substituted for one another.

Three (3) to five (5) years of related experience in journalism, social media management, public relations, public information, communications, or media relations work.

Preferred Qualifications:

Experience managing social media with a government entity.

Knowledge, Skills, and Abilities:

• Knowledge of agency functions, policies, and procedures; news and communication media; various social media platforms; editing and preparing informational material; design principles; and publishing and broadcast industries.

• Skill in editorial and design practices, and in the use of a computer and applicable software.

• Ability to research and prepare information, to design communication plans and materials related to the goals and priorities of the agency, to compose usable content for websites and social media, to prepare copy and scripts, to design broad communications plans and materials, and to communicate effectively.

Physical Requirements:

This position requires the employee to primarily perform non-sedentary work; mobility (moving around the work-site) is routinely required to carry out some duties including extensive moving upon and traveling across uneven surfaces, rough terrain and/or desolate areas. The position also requires normal cognitive abilities including the ability to learn, recall, and apply certain practices and policies. It requires marginal or corrected visual and auditory requirements; constant use of personal computers, copiers, printers, and telephones; and the ability to move about the office to access file cabinets and office machinery. This position requires the stamina to maintain attention to detail despite interruptions and the ability to move and transport records, documents, boxes and all related information, materials and tools, weighing up to 50 pounds. The individual must be able to remain stationary for long periods of time when commuting to and from assigned destination and when traveling on state business including fieldwork and training assignments. This position requires the ability to bend, stoop, kneel, reach and/or steer a boat as needed. This position requires the ability to work outside and adapt to adverse weather conditions to include sea, sky and land environments. It also requires the ability to work under deadlines, as a team member, and in direct contact with others.

Created: 2024-06-04
Reference: 00042602
Country: United States
State: Texas
City: Austin
ZIP: 78749


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