Machine Learning Engineer, Web Ads and Open-loop E-Commerce -USDS

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. U.S. Data Security ("USDS") is a subsidiary of TikTok in the U.S. This new, security-first division was created to bring heightened focus and governance to our data protection policies and content assurance protocols to keep U.S. users safe. Our focus is on providing oversight and protection of the TikTok platform and U.S. user data, so millions of Americans can continue turning to TikTok to learn something new, earn a living, express themselves creatively, or be entertained. The teams within USDS that deliver on this commitment daily span across Trust & Safety, Security & Privacy, Engineering, User & Product Ops, Corporate Functions and more.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

TikTok Web Ads and Open-loop E-commerce team holds a strong advertiser focus and a dedication to technical excellence. We work with advertisers from all verticals, such as E-commerce, Retail, Travel etc, to make TikTok an irreplaceable growth channel for businesses of all sizes and a favourite destination for consumers to discover and purchase products, content, and services. We are on the critical path to delivering TikTok's Ads revenue and working on building the next-generation web ads solution for TikTok.

We are seeking Machine Learning Engineers who can help us to improve our existing delivery system that optimizes for advertisers' true business objectives, i.e. desired user value and effectiveness of ROI. You will have a chance to work with a fully globalized team made up of great engineering talents in different countries, and work closely with cross-functional teams to build proper and relevant connections between users, advertisers, and TikTok.

In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time.

Responsibilities:
• Build highly scalable machine learning systems and state-of-the-art machine learning models to improve ads ranking quality and optimize advertisers' marketing strategies. Examples include but are not limited to click through rate prediction, conversion rate prediction, intelligent format selection and user journey optimization.
• Explore, develop and experiment with new features to improve model accuracy.
• Understand ads platform objectives and take full advantage of modern machine learning to improve ads relevance, quality, and quantity delivered to end-users.
• Collaborate with Product Managers, Designers, and other disciplines to explore the next generation of shopping experiences on TikTok.

Qualifications

Minimum Qualifications:
• BS/MS degree in Computer Science, Computer Engineering, or other relevant majors, with 3+ years of related work experience.
• Solid programming skills, including but not limited to: Go, C/C++, Python. Familiar with basic data structure and algorithms. Familiar with Linux development environment.
• Good analytical thinking capability. Have essential knowledge and skills in statistics.
• Good theoretical grounding in the machine and deep learning concepts and techniques (CNN/RNN/LSTM, etc.).
• Familiar with the architecture and implementation of at least one mainstream machine learning programming framework (TensorFlow/PyTorch/MXNet), familiar with its architecture and implementation mechanism.

Preferred Qualifications:
• Good understanding in one of the following domains: ads bidding & auction, ads quality control, and online advertising systems (familiar with one or more of these terms: CPC/CPM, CTR/CVR, Ranking /Targeting, Conversion/Budget, Campaign/Creative, Demand/Inventory, DSP/RTB).
• Experience in resource management and task scheduling with large-scale distributed software (such as Spark and TensorFlow).
• Relevant work or research experiences in search and recommendation.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/ktJP6

This role requires the ability to work with and support systems designed to protect sensitive data and information. As such, this role will be subject to strict national security-related screening.