Manager, Marketing Communications - Department of Career Planning and Development

About Us

Are you ready to join a community leading in innovative teaching and learning? Kennesaw State University is one of the 50 largest public institutions in the country. With our growing enrollment and global reach, we are enjoying increased prominence among Georgia's colleges. We offer more than 150 undergraduate, graduate, and doctoral degrees to over 43,000 students. Our entrepreneurial spirit, high-impact research, and Division I athletics also draw students from throughout the region and from 92 countries across the globe. Our university's vibrant culture, career opportunities, mission and values and rich benefits make us an employer of choice. We are part of the University System of Georgia . Kennesaw State will exemplify the power and promise of a student-centered, research-driven university. Our institutional values are student-inspired, promise-fulfilling, true to ourselves, elevational, open and impact-generating. In addition, we support the University System of Georgia core values of accountability, excellence, integrity and respect. We are searching for talented people to join Kennesaw State University. Come to KSU and find your passion.

Location

Our Kennesaw campus is located at 1000 Chastain Road NW, Kennesaw, GA 30144.

Job Summary

This position is primarily responsible for helping define strategies and manage the execution of communications, engagement and connection to Kennesaw State. This includes defining yearly/monthly plans and strategies, campaign assets, as well as messaging and launching strategies. The role is also responsible for ensuring the effective communication and messaging on social media channels and website pages. All of this activity should be consistent in enhancing and elevating KSU's overall brand. Manages the overall relationship including stewarding the yearly planning process, creative development and messaging. Writes feature stories and creates engaging content for various formats including; websites, social and print materials.

Responsibilities

KEY RESPONSIBILITIES:
1. Works to strategize, plan, develop and execute marketing and communications campaigns
2. Ensures projects are moving forward in a timely manner, which includes maintaining editorial
and project calendars, reviewing copy and creative, working with various units within the
(comms, operations, creative) to troubleshoot and find solutions to challenges
3. Works with the web team to maintain websites and ensure they are updated
4. Strategically work to maintain social accounts to build audience and increase engagement

Required Qualifications

Educational Requirements
Bachelor's degree from an accredited institution of higher education in Marketing, Communications, or Public Relations

Required Experience
Three (3) to five (5) years of related marketing communications experience in advancement related functions in similar organizations (fundraising, foundations, not for profits, alumni and constituent engagement, etc.)

Preferred Qualifications

Additional Preferred Qualifications
Related marketing communications experience within a major, comprehensive fundraising campaign
Project management experience
Account management experience
Strong written and oral communications
Familiarity with project management software such as Asana
Proficient in the use of computer applications; including but not limited to, Microsoft office products, Adobe Creative Suite, and HTML/web design

Knowledge, Skills, & Abilities

ABILITIES
Enjoys collaborating with others formally and informally within one's team and across the organization
Able to produce high output with little or no supervision
Able to manage multiple activities in a deadline-oriented environment; highly organized, and has strong attention to detail
Ability to coach, counsel, persuade and negotiate with senior-level leadership
Flexible and adaptable and enjoys working within a fast-paced environment with changing priorities
Able to handle multiple tasks or projects at one time meeting assigned deadlines

SKILLS
Possesses strong project and account management skills
Is a highly effective communicator both written and oral and able to put together compelling written and oral narratives that tell the KSU giving story
Excellent interpersonal, initiative, teamwork, problem solving, independent judgment, organization, communication (verbal and written), time management, project management and presentation skills
Proficient with computer applications and programs associated with the position (i.e. Microsoft Office suite)
Strong attention to detail and follow up skills
Strong customer service skills and phone and e-mail etiquette

USG Core Values

The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards. More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found on-line at https://www.usg.edu/policymanual/section8/C224/#p8.2.18_personnel_conduct .

Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found on-line at https://www.usg.edu/policymanual/section6/C2653 .

Equal Employment Opportunity

Kennesaw State University is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for living, work and study. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, the University prohibits harassment of or discrimination against any person because of race, color, sex (including sexual harassment, pregnancy, and medical conditions related to pregnancy), sexual orientation, gender identity, gender expression, ethnicity or national origin, religion, age, genetic information, disability, or veteran or military status by any member of the KSU Community on campus, in connection with a University program or activity, or in a manner that creates a hostile environment for members of the KSU community.

For additional information or to file a complaint under the provisions of this policy, students, employees, applicants for employment or admission or other third parties should contact the Office of Institutional Equity at English Building, Suite 225, eeo@kennesaw.edu.

Other Information

This is not a supervisory position.
This position does not have any financial responsibilities.
This position will not be required to drive.
This role is not considered a position of trust.
This position does not require a purchasing card (P-Card).
This position will not travel

Background Check

• Standard Enhanced
• Education

Per the University System of Georgia background check policy, all final candidates will be required to consent to a criminal background investigation. Final candidates may be asked to disclose criminal record history during the initial screening process and prior to a conditional offer of employment. Applicants for positions of trust with screening
results which confirm a disqualifying criminal history will be immediately disqualified from employment eligibility.

All applicants are required to include professional references as part of their application process. Some positions may require additional job-based screenings such as motor vehicle report, credit check, pre-employment drug screening and/or verification of academic credentials.

https://www.usg.edu/hr/assets/hr/hrap_manual/HRAP_Background_Investigation_Employment.pdf