Marketing Coordinator| Donald L Tucker Civic Center
Tallahassee, Florida
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Overview
This position will work with the Director of Marketing to market the venue and events while creating and maintaining relationships with media and promotional partners. The Marketing Coordinator will assist in graphic design, advertising, interactive media, ticketing analysis, promotions, public relations and grassroots efforts for events as assigned.
This role will pay a hourly rate of $19 to $22.00.
For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays).
Remove 9/28/2024
Responsibilities
• Manage event day activities including but not limited to: pre-event or on-site promotions, meet and greets and media
• Prepare written letter of agreements including negotiated terms
• Assist the Director of Marketing with developing, maintaining and coordinating event and facility advertising programs, collateral material and opportunities
• Assist Director of Marketing in preparation of monthly corporate marketing reports and participate in monthly conference calls with other Oak View Group entities
• Prepare various reports on public relations progress, marketing efforts/results, ticketing analysis, demographics and economic trends, including event recaps
• Assist the sales department in designing sales presentations and promotional content in support of sales initiatives
• Manage day-to-day digital marketing program, including but not limited to: Facebook, X, Instagram, Google Analytics, etc.
• Coordinate marketing efforts between promoters, artist management and local media
• Assist with pitching stories, writing press releases, creating public relations events, and implementing media drops
• Manage all grassroots efforts including poster & flyer distribution, community appearances and overall expansion of marketing campaigns to maximize event awareness and exposure
• Generate new and creative ideas to attract new events/self-created events and to promote events when booked, including social media and food & beverage promotions
• Update website, marquee and in-arena digital display systems
• Manage database and email campaigns
• Develop new marketing programs and initiatives to maximize ticket sales, such as third party partnerships, and new media avenues
• Recruit and assist managing student interns and/or part-time marketing staff and their assignments
• Participate in developing and implementing event marketing plans and promotions
• Perform graphic design using Adobe Photoshop, Illustrator, After Effect and Premiere
• Actively participate in and foster relationships with venue, community, and corporate groups to stay engaged with local events and promote collaboration opportunities
• Interact with other Tucker Center departments when working on various projects
• Perform all other duties as assigned
Qualifications
• Bachelor's Degree from an accredited college or university with major course work in Marketing, Public Relations, Communications, Hospitality/Sports Management, Business or a related field is preferred
• Basic knowledge & interest in marketing and advertising functions
• Intermediate to strong knowledge of Adobe Creative Suite
• Basic understanding of branding concepts
• Intermediate knowledge of social media platforms (Facebook, Instagram, X, etc.)
• Working knowledge of Word, Excel and PowerPoint
• One or more years of previous event or entertainment marketing experience preferred
• Excellent writing and verbal communication skills in the English language
• Well organized with ability to prioritize and handle multiple assignments
• Availability to work evenings, weekends, and all event days as assigned
• Team player who is creative and a proactive problem solver
Overview
This position will work with the Director of Marketing to market the venue and events while creating and maintaining relationships with media and promotional partners. The Marketing Coordinator will assist in graphic design, advertising, interactive media, ticketing analysis, promotions, public relations and grassroots efforts for events as assigned.
This role will pay a hourly rate of $19 to $22.00.
For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays).
Remove 9/28/2024
Responsibilities
• Manage event day activities including but not limited to: pre-event or on-site promotions, meet and greets and media
• Prepare written letter of agreements including negotiated terms
• Assist the Director of Marketing with developing, maintaining and coordinating event and facility advertising programs, collateral material and opportunities
• Assist Director of Marketing in preparation of monthly corporate marketing reports and participate in monthly conference calls with other Oak View Group entities
• Prepare various reports on public relations progress, marketing efforts/results, ticketing analysis, demographics and economic trends, including event recaps
• Assist the sales department in designing sales presentations and promotional content in support of sales initiatives
• Manage day-to-day digital marketing program, including but not limited to: Facebook, X, Instagram, Google Analytics, etc.
• Coordinate marketing efforts between promoters, artist management and local media
• Assist with pitching stories, writing press releases, creating public relations events, and implementing media drops
• Manage all grassroots efforts including poster & flyer distribution, community appearances and overall expansion of marketing campaigns to maximize event awareness and exposure
• Generate new and creative ideas to attract new events/self-created events and to promote events when booked, including social media and food & beverage promotions
• Update website, marquee and in-arena digital display systems
• Manage database and email campaigns
• Develop new marketing programs and initiatives to maximize ticket sales, such as third party partnerships, and new media avenues
• Recruit and assist managing student interns and/or part-time marketing staff and their assignments
• Participate in developing and implementing event marketing plans and promotions
• Perform graphic design using Adobe Photoshop, Illustrator, After Effect and Premiere
• Actively participate in and foster relationships with venue, community, and corporate groups to stay engaged with local events and promote collaboration opportunities
• Interact with other Tucker Center departments when working on various projects
• Perform all other duties as assigned
Qualifications
• Bachelor's Degree from an accredited college or university with major course work in Marketing, Public Relations, Communications, Hospitality/Sports Management, Business or a related field is preferred
• Basic knowledge & interest in marketing and advertising functions
• Intermediate to strong knowledge of Adobe Creative Suite
• Basic understanding of branding concepts
• Intermediate knowledge of social media platforms (Facebook, Instagram, X, etc.)
• Working knowledge of Word, Excel and PowerPoint
• One or more years of previous event or entertainment marketing experience preferred
• Excellent writing and verbal communication skills in the English language
• Well organized with ability to prioritize and handle multiple assignments
• Availability to work evenings, weekends, and all event days as assigned
• Team player who is creative and a proactive problem solver
Created: 2024-07-03
Reference: 2085491
Country: United States
State: Florida
City: Tallahassee
ZIP: 32311
About AEG
Founded in: 1994
Number of Employees: 28000
Website: https://www.aegworldwide.com/
Career site: https://www.aegworldwide.com/careers
LinkedIn: https://www.linkedin.com/company/aeg
Facebook: https://www.facebook.com/AEGWorldwide/
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