Remote - Transactional Campaign Manager

Cary, North Carolina


Employer: Insight Global
Industry: Managerial / Professional
Salary: Competitive
Job type: Part-Time

A large software and gaming company is looking for a Transactional Campaign Manager to join the Growth team. Youll collaborate with strategic, creative and operations partners to facilitate and implement transactional campaigns across the ecosystem marketing channels.

The ideal candidate is communicative, proactive, organized, and comfortable negotiating with stakeholders. This candidate can support the various initiatives happening at once.

In this role you will:
Be responsible for intake, prioritization and execution of new transactional emails, transactional one time batch and blast campaigns, and updates to existing transactional campaigns
Have strong oversight over transactional campaigns in order to help streamline and drive better user experience over the multitude of transactional campaigns a user may receive
Ensure privacy and policy adherence - content, audience , cadence for all transactional campaigns.
Work with QA and operators to ensure E2E testing of transactional campaigns covering different personas and segments
Facilitate and manage development of documents and key check-ins including briefs, project documentation, weekly syncs and stakeholder updates

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .

Required Skills & Experience

3-5 years in B2C and B2B email marketing
Experience with Liquid logic (Braze/Shopify)
Strong interpersonal communication skills and ability to manage stakeholder relationships
Hands on experience with HTML, email service providers and content management systems
Detailed knowledge of best practices around configuring dynamic content with our tool and data restrictions
Exposure to marketing automation channels, concepts and tools
Experience working across functional groups including product owners, content strategists and analysis
Foundational understanding of customer privacy and permissions regulations (e.g. CCPA, GDPR, COPPA)
HTML/CSS experience
A passion for games and/or 3D software and technology

Nice to Have Skills & Experience
- Asana
- Jira/Confluence

Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.

Created: 2024-06-20
Reference: 364043
Country: United States
State: North Carolina
City: Cary
ZIP: 27560


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