Software Product Marketing Specialist Intern

Morrisville, North Carolina


Employer: Lenovo
Industry: Software Engineering
Salary: Competitive
Job type: Full-Time

General Information

Req #

WD00062036

Career area:

Software Engineering

Country/Region:

United States of America

State:

North Carolina

City:

Morrisville

Date:

Friday, March 8, 2024

Working time:

Full-time

Additional Locations:
* United States of America - North Carolina - Morrisville

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world's largest PC company by further expanding into growth areas that fuel the advancement of 'New IT' technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.

This transformation together with Lenovo's world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via our StoryHub .

Description and Requirements

We are seeking a motivated and dynamic individual to join our team as a Consumer Product Marketing Specialist Intern. This role will play a crucial part in enabling our business to effectively sell software through on-device sales motion, in addition to standard e-commerce channels. The ideal candidate will possess a blend of marketing skills, understanding of consumer software, and proficiency in MS Office tools.

Key Responsibilities:
  • Collaborate with cross-functional teams to develop and execute marketing strategies tailored for on-device sales motion.
  • Conduct market research to identify consumer trends, preferences, and competitor strategies.
  • Assist in the creation of marketing materials, including product descriptions, presentations, and promotional content.
  • Support the implementation of e-commerce initiatives, including website optimization, digital advertising, and email marketing campaigns.
  • Analyze sales data and customer feedback to identify opportunities for product improvement and marketing optimization.
  • Coordinate with product development teams to ensure alignment between marketing strategies and product offerings.
  • Monitor and report on key performance indicators (KPIs) to track the success of marketing campaigns and initiatives.
  • Provide general administrative support, including scheduling meetings, maintaining documentation, and managing communication channels.


Minimum Qualifications:
  • Currently enrolled in a Bachelor's or Master's degree program in Marketing, Business Administration, or related field.


Preferred Qualifications:
  • Strong understanding of e-commerce principles and practices.
  • Familiarity with consumer software products and industry trends.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Excellent communication and interpersonal skills.
  • Ability to work effectively in a fast-paced, collaborative environment.
  • Detail-oriented with strong organizational and multitasking abilities.
  • Prior internship or coursework related to marketing is preferred but not required.


We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

Additional Locations:
* United States of America - North Carolina - Morrisville

* United States of America

* United States of America - North Carolina

* United States of America - North Carolina - Morrisville

Created: 2024-04-16
Reference: WD00062036
Country: United States
State: North Carolina
City: Morrisville


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