Summer Intern, Product Marketing

Santa Monica, California


Employer: Red Bull
Industry: Marketing
Salary: Competitive
Job type: Full-Time

As the Product Marketing Intern, you will expand your understanding of Brand Marketing by supporting the Product Marketing team in their efforts to win new users, increase product relevance and consumption, and strengthen brand love. Reporting to the Sr. Product Marketing Manager, you will support national brand marketing efforts where you will gain valuable experience across campaign management, analysis, and creative innovation. This position will require heavy collaboration with all Marketing teams (Brand, Sports, and Culture), Sales, Finance, Legal, and outside agencies.



RESPONSIBILITIES


Areas that play to your strengths

All the responsibilities we'll trust you with:


  • OCCASION-BASED MARKETING


    Support the Product Marketing Team in creating innovative and insight-driven, cross-functional marketing campaigns, that span across various elements of the marketing mix

    Collaborate with the Sr. Manager to execute best-in-class Occasions and program engagements that drive program Key Performance Indicators (KPIs) and product consumption

    Cultivate new relationships with external stakeholders to support occasion always on campaigns


  • PROJECT MANAGEMENT


    Support the project management of a variety of Consumer Occasion marketing programs

    Learn to develop project timelines and identify key milestones to guide cross-functional teams in bringing conceptual marketing programs to life, ensuring timely execution and necessary approvals


  • MEASURE IMPACT


    Analyze campaign pillars and engagements to identify efficiencies and innovative solutions that align with consumer demand and trends

    Help create a measurement scorecard for national 360 campaigns to gauge effectiveness


  • INTERNAL & EXTERNAL RELATIONSHIP MANAGEMENT


    Support the team in tracking all relationships with agency partners and third-party vendors/partners to help ensure high-quality work and adherence to project timelines and deliverables




EXPERIENCE


Your areas of knowledge and expertise

that matter most for this role:

  • At least 18 years of age
  • Enrolled as a graduate or undergraduate in a university or college
  • Work up to 40 hours per week
  • Excellence in academic life and extra-curricular achievements
  • Creative thinker who puts new ideas into practice
  • Verbal and written communication skills
  • Travel 0-10%
  • Temporary




THE TEAM


Red Bull Internships

We're looking for top-performing, ambitious interns to work with some of the world's most innovative and exciting marketing, sales, and business specialists.
LEARN MORE



WHERE YOU'LL BE BASED


Santa MonicaCalifornia, United States

United StatesRed Bull North America



JOIN THE TEAM

Created: 2024-05-16
Reference: ref13720m
Country: United States
State: California
City: Santa Monica


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