The position will either be hired as a Manager or Coordinator, depending on experience. The position will be responsible for supporting a variety of digital/social and traditional marketing and branding initiatives on behalf of the Chick-fil-A Peach Bowl, Aflac Kickoff Game, Southern Company Peach Bowl Challenge and The Dodd Trophy presented by PNC. Focus on digital content creation and management will emphasize working with our sales team to create and manage content that can be monetized through sponsor packages. This position is an In-Person role, with the potential of 10-15% 'work from home' during targeted times during the year.

Any materials that would support your candidacy are welcome; including examples of social media campaigns involved in, design portfolios, etc. Please provide a link to any materials that you feel support your candidacy.
APPLICATION DEADLINE IS JUNE 14.

DUTIES and RESPONSIBILITIES:

Social/Digital Media

• Oversee and ensure the success and growth of Peach Bowl, Inc. events (currently the Chick-fil-A Peach Bowl, Aflac Kickoff Game and Southern Company Peach Bowl Challenge) and Dodd Trophy social media accounts across platforms

Facebook

Twitter

Instagram

YouTube

TikTok

LinkedIn

• Manage and create all bowl social media content, with a focus on creating content that is sellable in bowl sponsorship packages
• Work directly with VP of Marketing and Director of Marketing to ideate, plan, execute and report on social campaigns designed to integrate sponsors with Bowl's digital channels
• Develop social media and creative strategy for Bowl's digital platforms
• Track, report and provide analytical research and proof of performance reports for senior management
• Manage relationships with social media platform partners, stadium partners, and other creative staff
• Contact and integrate with partners' social media teams on activations
• Recruit and manage a team of creative volunteers (design, video, community management) to create content for bowl's major events
• Manage the bowl's digital marketing intern, along with Marketing Staff

Website/Digital

• Manage content updates of all bowl related web properties
• Learn Sidearm, and develop skills for site content and mobile app updates

Email Marketing and Enewsletter Development

• Create and manage ticketing emails and fan email communications for all major events
• Content creation, management and strategy
• HTML email development using third party software

Design and Video

• Social media graphics creation
• Annual logo database management
• Video capture and editing

The Dodd Trophy (Bobby Dodd Coach of the Year Award)

• Social Property Management
• Marketing department representative on Dodd Trophy team
• Travel as required for Dodd Coach of the Year trips

Other project work as assigned by the CEO or COO

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

REQUIRED QUALIFICATIONS: A candidate must possess ALL of the following qualifications to be considered for this position. The requirements/qualifications indicated below are essential to the performance of the job description.

A candidate should have 1-3 years of marketing and social media experience in a sports or related organization, and have experience working with a sales organization to monetize social content. Experience in official capacity as an intern or employee during pursuit of your degree is acceptable. A candidate must be goal-driven, solutions-oriented, have strong time management skills, a willingness to work a non-traditional schedule on weekends and around holidays, and a willingness to learn, develop and possess a positive attitude.

A candidate should have proven expertise in building and maintaining strong relationships with corporate partners and co-workers. Excellent oral, written and presentation skills are required. A candidate should have the ability to learn, use and work with in-house computer programs and new computer programs as needed, including, without limitation, Windows, Word, Excel, PowerPoint, etc. A candidate must also have the ability to understand and manage employees who use desktop publishing and graphic layout programs including Adobe Photoshop, and other Adobe Creative Cloud applications. A candidate must have experience working in Adobe Photoshop, and will be asked to provide samples and pass a skills assessment.

Not required, but preferable is a working knowledge of basic video editing software.

Salary Range: $38,500 - $55,000 (depending on experience)

Tasks and Responsibilities:

This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities, as management may deem necessary from time to time.

Required Knowledge/Skills/Job Qualifications:

Knowledge, Skill and Ability

• Requires a Bachelor's Degree with 1-3 years of experience in the field of marketing and social media.
• Experience with social media content management and strategy and working with a sales team to integrate social content.
• Experience in marketing within an event context.
• Proven self-motivated team player with a proven ability to meet and exceed aggressive individual and team goals.
• Ability to quickly develop and maintain strong relationships with partners, corporate partners/sponsors and co-workers.
• Excellent oral, written and presentation skills.
• Proven ability to work remotely when required.
• Solutions oriented, problem solving mentality a must.
• Must be creative, detail oriented, possess a strong work ethic, willingness to learn and strong desire to succeed.
• Willingness to work a demanding schedule as required.

Job Questions:

1. Do you have experience with Adobe Creative Cloud? If yes, what programs have you used?
2. Please provide links to your social profiles and/or digital portfolio.

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