Senior Manager, Business Intelligence

The Senior Manager, Business Intelligence will be responsible for managing the day-to-day performance of the Red Bulls CRM and Data systems and team. This position will oversee the daily operations, maintenance, and enhancement of the Red Bulls business tech stack and fan data, as well as lead the evaluation and presentation of data analysis to create actionable insights to drive revenue.



RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

• 
  
  RESPONSIBILITIES
  
  
  Act as a strategic business partner to the New York Red Bulls business leaders (ticketing, marketing, partnerships, etc), proactively delivering business and audience insights
  
  Develop and implement strategies and best practices for data collection and analysis, with an emphasis on data sourcing, data visualization, statistical analysis, insight generation, database querying, and implementing new vendors (where applicable)
  
  Own the overall Red Bulls data and analytics program, collaborating with IT to manage the relationship with our data warehouse, CRM, and survey providers as well as evaluate other relevant analytic vendors
  
  Serve as a hands-on manager by leading a CRM Coordinator, fostering their growth
  
  Create dashboards and perform analysis to support data-driven decision making in the Ticket Sales, Marketing, Partnerships, Red Bull Arena Events and various other RBNY departments
  
  Utilize data insights to identify trends and opportunities for optimization across various sales and marketing channels
  
  Automate reports and provide custom reports and metrics to senior leaders across various departments
  
  Create custom and proprietary models for to identify and create revenue generating opportunities
  
  Collaborate on ad-hoc projects and analyses as assigned

The New York Red Bulls are one of 29 teams in Major League Soccer (MLS). RBNY, one of the ten charter clubs of MLS, have competed in the league since its founding in 1996. The Red Bulls play home matches at Red Bull Arena (RBA) in Harrison, New Jersey. The three-time MLS Supporters' Shield Winners are owned by the Austrian beverage company Red Bull for which the team is named. The New York Red Bulls offer one of the nation's premier youth soccer development programs, from local soccer partnerships across New York and New Jersey to Regional Development Schools and the Red Bulls Academy teams.



EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Bachelor's degree, preferably in Economics, Finance, Statistics, or Data Science
• Minimum of 5 years' work experience in Business Analytics or Intelligence, preferably in professional sports and/or ticketing
• Must have excellent written, verbal, organizational, and interpersonal skills with the ability to communicate effectively throughout all levels of the organization
• Proficiency with Salesforce CRM and ticketing systems preferred
• Highly skilled with data manipulation, database modeling, and computer applications including SQL, Tableau, and Microsoft Excel
• Familiarity with statistical software and programming languages such as Python and R is a plus
• Willingness to work extended hours, including games on nights, weekends, and holidays

• Permanent
• Benefits eligible

JOIN THE TEAM